SELECTION OF SUPPLIERS, PARTICIPATION IN NEGOTIATIONS AND SIGNING OF SUPPLY AGREEMENTS

EU market analysis

Поиск компаний на территории Евросоюза и Украины. Подготовка презентаций и предварительные переговоры. Помощь в сертификации продукции.

Legal support

Translation of documentation, legal support at all stages of setting up a representative office.

Systematic search for new business opportunities

We develop, direct and support the planning of short-term and long-term research programs.

Optimization of taxation

Export / import audit. Cross-functional team management and external specialists.

EXPORT FROM INDIA

  • Direct deliveries of products of Indian manufacturers and MADE IN INDIA goods.
  • We provide logistics and customs services.
  • Quality control of products upon shipment.

PROMOTION OF GOODS

  • Promotion of goods of Indian companies to the world market.
  • We are looking for buyers in the EU, Ukraine and Russia.
  • We create distribution networks.
  • Analysis of competitors' prices.

IMPORT TO INDIA

  • Search for buyers (consumers) in India.
  • Promotion of goods of foreign companies to the Indian market.
  • Search for sales representatives in India.

LEGAL SUPPORT

  • At all stages you receive informational support.
  • Operations of Export and Import.
  • Optimization of taxation.

ADVANTAGES OF WORKING WITH US

We bring your goods to foreign markets quickly and professionally from strategy planning to first sales.

  • You only planning to enter the foreign market
  • Strive to expand the sales
  • Look for the partners for industrial outsourcing
  • Want to optimize business processes for foreign economic activity
  • Want to organize the delivery of goods and cargo
  • Effective promotion of the commodities
  • Certification and adaptation of the goods
  • Legal support for concluded contracts
  • Marketing research and business analysis
  • Well-established outlet and sales market

COMPANY SET OF STRATEGY

RESEARCH AND DEVELOPMENT (R&D) - the profession sounds modern. And its essence is hidden in the abbreviation: Research from English means "search, research", and Development - "development". Our company develops development strategies, we find innovative developments, promising directions and ways to modernize production. With our company, you will only dream about the rest and repose! We will prepare market research, find new partners and create conditions for working in foreign markets. R&D managers are a new engine of progress.

Even the biggest bosses of any company listen to our opinion. Because the success and profit of an entire company depends on the decisions we make, our experience and our ability to analyze and predict development trends. We are responsible for the information provided. We, are a team of assistants, developers and researchers.

What do we do best:

Research of a new market, search and, most importantly - an analytical analysis of competitors;

Recruiting personnel and working with advertising sites and social networks, for warming up;

Development of informational reasons for the entry of new products or services into the Ukrainian and EU markets;

Identifying new technologies for product innovation, which will provide the business with a new place in the market;

Our company will help you take the first steps to legalize your business. Consultation of the best specialists.

R&D company, in fact, helps organizations to implement new technologies, to provide them with a successful IT future. R&D is a way to keep up with the times, be in trend and make your product modern and innovative.

Market Opportunity Analysis

What are the best possible markets for my products? Market Opportunity Analysis Market Opportunity Analysis - This includes identifying markets and assessing marketing opportunities. The enterprises need to be able to identify market opportunities that open up; they derive most of their current income and profits from the sale of goods that they did not manufacture or sell. Identifying markets. The company conducts market analysis based on the following approaches: 1) deeper market introduction; 2) expanding the boundaries of the market; 3) product development; 4) diversification. Let's consider the listed approaches using the example of a company - manufacturer of detergents. Deeper market penetration - is to ensure sales growth for an established group of buyers without making any changes to the product itself. The shampoo company will work with already produced goods in the developed markets, but to increase the sales volume, the reduction in the price of the shampoo, the increase in advertising costs, and the distribution of the shampoo through more stores are used. In fact, we are talking about competitively attracting consumers of shampoo of other brands, without losing their customers.  Expanding the boundaries of the market - is the introduction of an already manufactured product to new markets. The company's shampoo manager is looking for new markets. To do this, it is necessary to explore demographically new markets (children, adolescents, youth, seniors) in order to encourage consumers to switch to branded shampoo and buy it more actively. A market survey of organizations (hairdressing salons, beauty parlors) should be done to find out if they can be attracted as the buyers. A survey of geographically new markets is needed to see if they can be exploited. Product development is the offering of a new product to existing customers of an enterprise. The shampoo manager is looking for opportunities to offer new products to the company's clients. One can master the production of branded shampoo in a new package or with a new aroma or the inclusion of new components, or in a new package. Brand new shampoos for different user groups or other hair care products (such as hair styling products) can be released.  Diversification - is a combination of offering new products and new markets. An enterprise can master or acquire completely new production facilities focused on new markets. It may try to master a new business - to open beauty salons. Many businesses are looking to identify new, enticing industries. Half of the secret to success is being able to penetrate promising areas of activity.  Assessment of marketing opportunities. It is not enough just to identify market opportunities; it is necessary to determine which ones are suitable for the enterprise. A firm's marketing opportunity is an attractive area of ​​marketing effort in which a particular firm can gain a competitive advantage. The marketing opportunity must match the goals and resources of the enterprise precisely.  The goals of the firm. Any enterprise pursues a certain range of goals. For example, if it is in the hair care business, it is likely to have the goal of achieving high profit margins and sales, increasing sales and winning customer loyalty. It is likely that these goals themselves exclude unprofessional engagement in other activities, for example, the production of computers.   Resources of the firm. Even if the production of computers meets the goals of the enterprise, it is likely that it will not have the resources to be successful in this area. The computer industry requires specialists, knowledge of the secrets of technology, a lot of capital and specific distribution channels. 
Forecast of the sales volume of the projectThe sales forecast shows that the volume of a specific product of the project provides for the production and sale in a specific market segment for a certain time in the presence of demand. Data for forecasting is obtained using the marketing information system, after analyzing the market opportunities of the project and after positioning the project's products on the market. It should be added that sales forecasting has to be carried out taking into account the formation of a potential product portfolio of the project, in close connection with the pricing process, taking into account the choice of channels for the movement of goods, and also taking into account the active influence on demand through the implementation of planned activities with the promotion of goods. At the same time, it should be taken into account that the investment project may have the goal of either increasing the output of previously manufactured products, or the release of products already existing on the market, but new for the organization that implements the project, or the production of an entirely new product.

What are the best possible markets for my products? 

Market Opportunity Analysis 

Market Opportunity Analysis - This includes identifying markets and assessing marketing opportunities. The enterprises need to be able to identify market opportunities that open up; they derive most of their current income and profits from the sale of goods that they did not manufacture or sell. 

Identifying markets. The company conducts market analysis based on the following approaches: 1) deeper market introduction; 2) expanding the boundaries of the market; 3) product development; 4) diversification. Let's consider the listed approaches using the example of a company - manufacturer of detergents. 

Deeper market penetration - is to ensure sales growth for an established group of buyers without making any changes to the product itself. The shampoo company will work with already produced goods in the developed markets, but to increase the sales volume, the reduction in the price of the shampoo, the increase in advertising costs, and the distribution of the shampoo through more stores are used. In fact, we are talking about competitively attracting consumers of shampoo of other brands, without losing their customers.  

Expanding the boundaries of the market - is the introduction of an already manufactured product to new markets. The company's shampoo manager is looking for new markets. To do this, it is necessary to explore demographically new markets (children, adolescents, youth, seniors) in order to encourage consumers to switch to branded shampoo and buy it more actively. A market survey of organizations (hairdressing salons, beauty parlors) should be done to find out if they can be attracted as the buyers. A survey of geographically new markets is needed to see if they can be exploited. Product development is the offering of a new product to existing customers of an enterprise. The shampoo manager is looking for opportunities to offer new products to the company's clients. One can master the production of branded shampoo in a new package or with a new aroma or the inclusion of new components, or in a new package. Brand new shampoos for different user groups or other hair care products (such as hair styling products) can be released.  

Diversification - is a combination of offering new products and new markets. An enterprise can master or acquire completely new production facilities focused on new markets. It may try to master a new business - to open beauty salons. Many businesses are looking to identify new, enticing industries. Half of the secret to success is being able to penetrate promising areas of activity.  

Assessment of marketing opportunities. It is not enough just to identify market opportunities; it is necessary to determine which ones are suitable for the enterprise. A firm's marketing opportunity is an attractive area of ​​marketing effort in which a particular firm can gain a competitive advantage. The marketing opportunity must match the goals and resources of the enterprise precisely.  The goals of the firm. Any enterprise pursues a certain range of goals. For example, if it is in the hair care business, it is likely to have the goal of achieving high profit margins and sales, increasing sales and winning customer loyalty. It is likely that these goals themselves exclude unprofessional engagement in other activities, for example, the production of computers. 

Resources of the firm. Even if the production of computers meets the goals of the enterprise, it is likely that it will not have the resources to be successful in this area. The computer industry requires specialists, knowledge of the secrets of technology, a lot of capital and specific distribution channels. 

Forecast of the sales volume of the project

The sales forecast shows that the volume of a specific product of the project provides for the production and sale in a specific market segment for a certain time in the presence of demand. Data for forecasting is obtained using the marketing information system, after analyzing the market opportunities of the project and after positioning the project's products on the market. It should be added that sales forecasting has to be carried out taking into account the formation of a potential product portfolio of the project, in close connection with the pricing process, taking into account the choice of channels for the movement of goods, and also taking into account the active influence on demand through the implementation of planned activities with the promotion of goods. At the same time, it should be taken into account that the investment project may have the goal of either increasing the output of previously manufactured products, or the release of products already existing on the market, but new for the organization that implements the project, or the production of an entirely new product.

Methods

Methods of statistical analysis can be used to forecast sales volumes.

The method of collective analysis of managers and specialists consists in the fact that during a business meeting they discuss prospects and determine estimates of sales volumes based on their own experience, the results of an analysis of market opportunities and opportunities of their organization, as well as business intuition. The method relies on informal analysis, which is effective when combined with other methods, since it makes it possible to interpret their data. Given that managers themselves take part in determining future sales volumes and prices, they also share the responsibility for the accuracy of forecasting.

The market growth method is that sales forecasts are collected from individual market segments and then pooled together. At the same time, one should pay attention to the fact that consumer tastes, competition, the number of consumers by geographic segments may differ.

The trial marketing method is a kind of market growth method. The total volume of possible sales is estimated on the basis of short-term, geographic) limited sales of the product. During test sales, a marketing campaign is carried out. The method will be effective for new products, and even its disadvantage that the test markets are untenable to adequately reflect the possible sales volume for all regions does not reduce its practical weight for predicting the sales volumes of the investment project's products.

Market analysis of products is a necessary research for a successful business. He helps in planning the company's activities, ensuring its competitiveness. Any manufacturing company makes a profit precisely from the sale of products, so it is very important to carefully study the sales market. When analyzing a sales market, you can determine its structure, conjuncture and other essential characteristics of the market.

To draw any conclusions about the state and prospects of the sales market, it is necessary to assess it according to several main parameters. It is necessary to accurately determine:

Market demand level.
The presence and nature of competition.
How competitors work.
Market trends - stability, growth or decline.
Each of these parameters needs a separate study. A cursory examination of all the components of the market will not immediately produce the desired result. Therefore, you should work in stages, carefully considering each of the parameters separately.

The textile and apparel industry is expected to reach $ 190 billion by 2025-26, up from $ 103.4 billion in 2020-2021.

India's textile and apparel industry has strengths throughout its value chain, from fiber, yarn, fabric to clothing. It is highly diversified with a wide range of segments ranging from traditional hand-weaving products, handicrafts, wool and silk products to the organized textile industry. The organized textile industry is characterized by the use of capital-intensive technologies for the mass production of textiles and includes spinning, weaving, processing and garment manufacturing.

The volume of the domestic textile and apparel industry in 2019-2020 amounted to $ 108.5 billion, of which $ 75 billion came from domestic consumption, and the rest of $ 28.4 billion was exported to the world market.

Japan, Mauritius, Italy and Belgium contributed the most to foreign direct investment in the textile sector (including dyed, printed) between April 2016 and March 2021.

Cotton production supports 5.8 million farmers and 40-50 million people in related sectors.

The Indian market is one of the growing and promising markets in the modern international arena. This opens up great opportunities for manufacturers and traders to export their goods to India. However, the market of this country is oversaturated: a lot of local producers sell their products here, and a significant part of international corporations are also successfully doing business here.

The main demand in India is for low and medium-range imported goods: yarn, lumber, plywood is in great demand. However, consumer goods can also be successfully exported here. The main permissive document for imported food products is the FSSAI certificate - it is received exclusively by the Indian importer, and without it the goods will not be on the shelf of the store. The product label must contain information about the importer, and not just about the manufacturer.

There are a huge number of local transport and logistics companies in the country, and it is usually possible to organize the delivery of your cargo to the buyer without any problems.

Local marketplaces - are huge marketplaces! There are two main ones: Indiamart.com and Tradeindia.com. However, in any case, Indians love to receive information on personal recommendation. And in this, exporters will be provided invaluable assistance by the representative office of the Ukrainian Export Center, which is ready to organize your negotiations with potential Indian buyers and select interested parties at your request in this interesting and promising market.

The Internet is a huge sales market. Despite the fact that we live in the era of digitalization, there are companies that still do not use all the possibilities of the Internet to increase sales (advertising, social networks).

If your company works primarily offline, then it's time to explore sales markets online. By the way, look, what are your competitors doing in this area? What tools do you use in your work?

There are many ways to sell online - through your own corporate website, on marketplaces.

We will undertake the search for potential clients. In addition to traditional search based on geolocation, and alternative search engines, we use industry directories, industry event directories, forums. Business pages, groups and channels, niche online conferences, marketplaces, industry associations, unions, unions in popular messengers and social media. networks.

Marketing strategy is a fundamental long-term decision on the use of the marketing apparatus to achieve the set goals. In relation to a specific enterprise, the marketing strategy is part of the overall strategic development plan of the enterprise; therefore, it needs sound development methods. Strategic marketing planning requires information about the resources of the enterprise, the actions and intentions of competitors, the development of the market situation. In economic practice, strategic marketing analysis is used as specific methods for collecting data, including an analysis of the potential of an enterprise, competitors, market, macrosystem, strengths and weaknesses, and analysis of risk chances. For each of the above types of analysis, solid methodological material has been accumulated. Decision-making models, game models, distribution models and risk assessment models based on optimization of the objective function, are successfully used as mathematical models of strategic planning. The undoubted achievement of marketing as an academic science is the introduction of various matrices into the apparatus of the economy based on the analysis of a portfolio of activities.

If you feel like you're in a dead end looking for new markets, try looking at the problem from a different angle. Change your search criteria, attract other colleagues who have a clean look.

It is also useful to periodically ask for advice from acquaintances from another field of activity (who do not have professional training in your specialization).

We recommend proven search directions:

  • The needs of your customers;
  • Possibility to sell to the state (through tenders or without them);
  • Ability to sell online (if you don't already);

GEOGRAPHY OF BUSINESS

India
European Union
Ukraine

HOW WE ARE WORKING

We research the market and competitors

We take on the most important task - search. We work with search engines, social media directories and groups in managers. We analyze the market, analyze competitors and the project in order to compose a portrait of the target audience and form our advantages.

Niche and competitor analysis

We will compile a list of competitors and analyze how they work with social media. We do not just collect the necessary information, we classify it for more convenient use.

Analysis of competitors' content is needed in order to understand what elements to use in your strategy, and what it is better to abandon.

We develop a strategy

The promotion strategy includes an advertising strategy and a content strategy. As part of the monitoring, we collect and select all significant and interesting news and opinions about:

  • new advertising products and technologies
  • new trends and trends in online advertising and interactive marketing - including a special focus on social media marketing
  • advertising activity on the Internet
  • the most interesting and discussed cases
  • upcoming conferences on internet advertising and internet marketing

We prescribe in stages: brand positioning, rules for maintaining social networks and communicating with the audience, content strategy, advertising strategy, traffic funnel and analytics and reporting system

We provide a report

Based on the results, we provide a detailed report on the tasks performed, analyze the results and suggest how to optimize the strategy. Together with the report, we will prepare a commercial offer for you with a calculated cost of the expected benefit.

Success builds on competencies

Internet marketing is the foundation of a company's sales. By choosing a strategy in the right direction for the sale of goods or services, the company will be able to gain the trust of customers, significantly increase its turnover, and begin to receive decent profits.

OUR CUSTOMER REVIEWS

Kumar

We now sell a significant portion of our products through SS. We have found new business partners. We expect to increase sales by 60% next year. In the next 12 months, I see that the prospects for cooperation with new European partners.

Salil

Our forecast for SS is that we will double our sales and increase the number of partners. we We are improving our skills in this disparate and fragmented media environment.

Deepak

Social media gives more reach to posts that interest audiences. Thanks to this, more people will see our content. We used relevant topics to get involved. Our goal is to ensure that we are reaching out to consumers in the right way.

OUR GOAL IS TO CREATE A RELIABLE STRUCTURE FOR BUSINESSMEN IN INDIA

The Indian digital advertising market is one of the fastest growing in the world, growing exponentially every year and supported by a giant middle class.
INnovator is an innovative network of investments and ideas that offers its users services for solving complex intellectual business problems, implementing social projects using crowdfunding technology.